About Us

Introduction

The Crystal Marketing Group is a manufacturers' representatives’ organization developed from the years of experience and professionalism in this ever-changing market place. This partnership brings together the synergy and experiences in the general retail merchandise markets, with the strength of developing, building, and running a successful marketing organization. The extensive range of experience has become the basis for the values, perspective, and creativity required to be recognized as one of the most professional and successful marketing organizations today.

The Crystal Marketing Group is a full service Manufacturer's Representative providing the utmost in personal attention to the sales and marketing needs of both Manufacturers and our Retail customers. We have built a proven record of both performance and service. Having a strong background in retail management, merchandising, marketing, distribution sales, and sales management, the Crystal Marketing Group is perfectly suited to provide its principals with an outstanding level of experience and professionalism necessary in today's sophisticated market to get the job done.

Account Base

    • Internet / .Com Retailing
    • Mass Merchandisers
    • OEM Partners
    • Discount Department Stores
    • Office Super-Stores
    • General Merchandisers
    • Hardware Chains

Our Services

Sales

Using state of the art computing technology we can deliver new and incremental sales while tracking order entries, sales out, and product reports.

Communication

With daily communication between our partners, our account rapport builds lasting relationships while our presentations, event planning, and promotions maximize ROI.

Market Analysis

We provide thorough market analysis of competitive products, industry trends, and ongoing business reviews increasing market accessibility and responsiveness.

Product Development

Instrumental in new product, new packaging development as well as line extension for existing product and packaging.

Retail Partners

Testimonials







Team

Peter Stencel

Partner

Peter has established and developed key working relationships with major national retailers over the past 25 years. Retailers include: Walmart, Amazon, Kmart, Target, Best Buy, Sears, Lowes, Kohl’s, Shopko, Consolidated Stores “Big Lots” and more.

Marie Newman

Office Manager

Marie is the CMG Office Manager, running day to day activities. She acquired over 25 years of professional office experience with Kmart Corporation in Troy, MI.

Gayle Rowden

Retail Manager

Gayle provides knowledge to our organization with over 30 years of buying and retail experience. Gayle’s responsibilities will include working closely with our manufacturer partners while growing retail customer distribution.

Steve Ortale

Partner

Steve has created key working relationships with major national retailers over the past 23 years. Retailers include: Kmart, Sears, Wal-Mart, Sam’s, Meijer, and more.

Contact

LET'S TALK RETAIL.
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Phone

    (248) 848-0400

Fax

    (248) 848-0470
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